We Woke Up Early for THIS?!

Categories: Awards, Lapel Pins, Medals
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Published on: July 10, 2017

The trophy looks different for everyone. For some, it is an intangible. The trophy is simply the satisfaction of having achieved a goal or realized a dream. For most, however, a physical object is what they are after. But why? What’s so important about a statue of a generic shape on a pedestal or piece of metal fastened to a colored ribbon?

Like most tangible objects people tend to value in life, it’s not about the object. It’s about what the object represents. In the case of military medals and pins, these relatively small objects with what is usually very plain decoration often represent a lifetime of service, incredible bravery, and inhuman sacrifice. For Girl Scouts and Boy Scouts, patches are given only when they are earned and serve as trophies for learning new skills and participating in certain experiences. Then there are runners who receive medals for finishing and/or winning races. People of all ages participate in one mile fun runs, 5ks, half and full marathons, mud runs, color runs, and even wine runs. There are also turkey trots, splash and dashes, Ragnar relays, and so many more. In any of these cases, the medals are a big deal!

Some of these medals are simple, and some are quite elaborate. Some are small, and others are quite large. Some are purely decorative, and some are actually functional, serving as bottle openers or even fidget spinners, and at the end of the day, some are simply more coveted than others. There is no mistaking the fact, however, that people love receiving them. More importantly, people love showing them off! Here’s why:

For runners, a finisher medal says so much more than I showed up on race day, started a race, and crossed a finish line. Whether the race is a short distance or a longer one, the race doesn’t start on race day. Instead, the race beging weeks, months, or, in the case of the larger marathons, years prior. Runners wake up early, spends hours a day training and can spend just as many hours recovering. They spend hundreds of dollars investing in footwear and gear, and often the same or more on race entry fees and travel. The level of preparation that goes into running a race and crossing a finish line is unparalleled. It requires patience, persistence, and discipline. Taking all of this into consideration, it’s now easy to see why runners value these pieces as they do. These medals represent a level of dedication and effort that very few are willing to put forth and when participants see the medal, a deep emotional connection that is made that extends far beyond metal and ribbon. If you are a race organizer, consider this your reminder that the pressure to produce a medal worth waking up early for, is on!

Are you wondering just how to make this happen? If so, let’s schedule a time to talk. When you’re preparing for our call, have answers to the following questions ready:

  • How many people will participate?
  • What is the demographic of the participants?
  • Are participants mostly local, or will distance travel be involved in getting to/from race?
  • Are you working within a set budget?
  • What have you done in years past, and what did people think/say?

These simple questions will help us to help you create the perfect race medal that will have finishers gleaming with pride in their Instagram posts, instead of posing like this, wondering why they got out of bed early this morning!

 

www.EMTEasy.com – We make race medals EASY!

Parks and Recs

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Published on: June 19, 2017

July is Parks and Recreation Month and the NRPA is working to get people to “discover the power of play and adventure.”

In an age where people spend such an exorbitant amount of time connected to technology, we want to help your clients and their brands promote this concept of play and helping people enjoy the great outdoors!

One way that people of all ages enjoy the great outdoors is bicycling.  We have an entire section of products dedicated solely to bicycling. The best thing about these products is that they aren’t just good for distance cyclists. These products can be used every day, by people of every age.  In addition, the ability to imprint in full cover on the entire surface of our helmet and seat covers means that your client can display messages and important reminders about bicycle and/or outdoor safety.  Printing messages in addition to a logo helps recipients relate to your brand and the values it represents.

Take a look at the flyer below and the products that we have available for your clients to brand.  Can we provide you with a sample or a mock-up?  If so, follow the link below the image to put in your request and one of our team members will get that done for you right away.

See something your clients will love? Order a sample today! Click here.

In Memory of Steve Weinstein

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Published on: June 7, 2017

It is with deep sadness that we announce the death of our founder, Steve Weinstein.  Steve succumbed to his decades-long battle with multiple illnesses on May 29, 2017.  Despite his illnesses, Steve was dedicated to the growth of EMT, its employees and his customers.

Steve’s knowledge and work ethic lives in his management team and employees.  Toward the end, he worked tirelessly to transition his role to his team, led by COO Phil Saks.

“While mourning the passing of our leader, we will honor him by continuing to move forward and grow the business just as Steve would have wanted. Every one of us at EMT is dedicated to continuing Steve’s business legacy and working with you to provide our quality products.”

We appreciate your continued business and support as we move forward.

Sincerely,
Phillip Saks, Chief Operating Officer

The Power of Promo

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Published on: May 30, 2017

Industry professionals are using the hashtag #powerofpromo, and for good reason! These often small products can make a big impact when used correctly.

We recently wrote a post on a patch we did for a self promotion campaign in alignment with our attendance at the PromoMarketing Power Meetings. This set of patches became coveted and meeting attendees were not only eager to perform the actions necessary to receive the patch, but as we are hearing, most of these patches made the trip home and were kept by the recipients. That’s a big deal!

Similarly, Catherine Graham of commonsku issued a challenge from the stage at skucon for the audience to write down three scary things they always wanted to do, but were too scared to do.   The challenge Catherine issued resonated with us so we decided to create something to send out to remind people of this challenge after this amazing conference. Our team developed a postcard mailer that was both visually stunning and also included something tactile, an adhesive patch with the words “Get Comfortable on the Edge” on it.  The patch was a simple, full color product that people could peel off and keep nearby as a reminder to do the things that scare them.  In addition the card included a very strong call to action, asking people to write down their three scary things and then go do them!

Some of these pieces ended up on commonsku and in other social media feeds, and are still showing up even now, almost half a year later.

One of these posts was from our friend and supporter, Charity Gibson, who posted not once, but twice.  The first photo she posted was right after the event and her three things were 1) Ride roller coasters at Six Flags, 2) Move out of State, and 3) Visit China.  In a follow-up post four months later, she posted this:

 

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Another memorable post was made by our friend Anna Henley of Spot Prints. She posted this photo and commentary:

 

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The thing I really love about posts like these are that promotional products have the ability to do so much more than just hold a logo.  A pin, a patch, or though we don’t sell them, even something as simple as branded pens, have the power to help brands share messages and tell their stories. Even more, these products have the power to help brands become a part of their clients’ stories.  When you find a way to do that, you win, and the prize is so much more than just a one-time transaction.   A win like this means you develop relationships, earn trust, and build loyalty.   THAT is the #powerofpromo!

 

Putting Our Money Where Our Mouth Is

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Published on: May 16, 2017

In a recent industry webinar it was said that as promotional products professionals, we should be our own best case studies. Sometimes in the race to sell promotional products, we forget that they are the most effective means by which to build our brand, retain current clients, and help to bring on new ones.

This got us thinking, so we decided to put our money where our mouth is!

At EMT, we have a myriad of different items available that range from personal protection and golf items to a variety of pins and patches. As a major marketing initiative, we have spent the last few years attending various PromoMarketing Power Meetings. We recently decided to get a little more strategic with the merchandise we leave behind at these meetings, and to do it in a way that really showcases not only the power of promotional products, but who we are as a company.

Who are we?

Along with being known for creating highly effective campaigns for clients that utilize both the items detailed above that we stock and also very often creating custom pieces, EMT employs a balanced culture of professionalism mixed with just the right about of envelope pushing. We are real people who, just like you, want to come to work everyday and enjoy what we do. We are sales and service people, but we are also coffee drinkers and beer drinkers. We are hard working individuals that can’t help but stand a little taller when we are commended for a job well done, and we also appreciate having a little humor infused in our days.

Playing off of these concepts when creating our new PowerMeeting leave behinds, our team came up with these. Introducing EMT Made, limited edition, PromoMarketing Power Meeting Adult Merit Badges.

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We are only a couple of meetings in on our second day in San Juan, Puerto Rico, but already people are smiling when they receive them, laughing at the different sayings, proudly wearing and taking photographs of them, and vying at a chance to earn them. If there was one word that could be used to describe the effectiveness of this campaign, it would be: SUCCESS!

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Which badge in this series is your personal favorite? Do you have any events coming up that could benefit from a similar initiative? Let us brainstorm with you! Connect with us by emailing customercare@emteasy.com and we’ll get to work.

Custom projects that make you look like a total super hero? EMT makes it easy!

What You Don’t Know Can Hurt You!

The 2004 data from the National Crime Prevention Council estimates that there are 21.1 violent crime incidents per 1,000 people and 4.3 assault incidents per 1,000 people in the United States each year. With the proper preparedness and protection, however, many of these crimes can be prevented!

What does preparedness look like? After being aware of your surroundings, preparedness means having items on hand that are easily accessible in the event of an attack. EMT has a full line of personal protection products to help assist with preparedness. While our products can’t guarantee your safety, having personal protection items ready in the event of an emergency can significantly improve your chances of overcoming an assault.

Let’s take a look at the products we offer so you can see which might be a good fit for your client’s needs:

Item #PS750 – .5 oz Pepper Spray

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    Pepper Spray is Non-lethal self-defense that contains oleoresin capsicum from cayenne pepper. It irritates skin & closes eyes, temporarily disabling assailants. This product has a 6 ft range with provides protection at a safe distance and 2-year shelf life.  Also available is our item #PS751, which is .5 oz Pepper Spray on a key ring, and our #PS1056 which is Pepper Spray concealed in a lip stick container. This item provides both safety and style!

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Item #GA-P-W, #GA-P-B, and #GA-L-B – Guardian Angel Key Ring

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The Guardian Angel Keyring comes in black or white with two different imprint methods available, thus the different item numbers.  This is an intuitive, non-lethal self-protection device that is to be used at close range and concentrates striking force to deter attackers.  It’s contoured to fit most hands, has a convenient key ring attachment, and is made of rigid ABS plastic.

Finally, EMT offers you three different stun gun options.

The first is item #SG-328. This is a form of Non-Lethal Self Defense in a pink lipstick style case.  It includes a charger and delivers a low amperage, high voltage shock to disables assailant.  
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We also offer item #SG-105 and #SG-800. These items deliver a slightly higher output and both include a charger and carrying case.

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Please note that stun guns are not legal/cannot be shipped to Connecticut, Hawaii, Illinois, Massachusetts, Michigan, New Jersey, New York, Rhode Island, Wisconsin and the following cities: Annapolis, MD, Baltimore, MD, Baltimore County, MD, District of Columbia and Philadelphia, PA.

At the end of the day, only you and you customer can determine which personal protection items are right for them and their brand.  When you decide to move forward in doing so, keep EMT in mind. We make branding personal protection items easy!

For more information and resources on crime prevention in general, visit www.ncpc.org and for more information on the products featured in this post, or additional branded products available through EMT, visit www.emteasy.com.

 

 

EMT Introduces New Golf N Brew – Single Prong Divot Tool With Belt Clip & Bottle Opener

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Published on: March 17, 2017

 

bikenbrew pic

FOR IMMEDIATE RELEASE

Contact Information:
Destiny Loyd

EMT (asi/52263   UPIC: EMTEASY)

7998 Georgetown Road

Suite 200

Indianapolis, IN 46268

(317) 803-2400
marketing@emteasy.com

 

Indianapolis, IN – EMT (asi/52263) unveils one of the newest additions to its product line, the Golf N Brew™ divot tool.  This product features a single pronged divot tool with a magnetic base, custom full color ball marker and bottle opener functionality.    The polished black nickel finished tool also comes with a sleek belt clip for easy access. 

The Golf N Brew™ is small in size and can clip on to your belt loop or bag conveniently.  The base is magnetized to hold the full color poly dome 1” diameter ball marker.  The black nickel finish comes standard with are other metal finishes available (QUR).   Production time is 6 working days with 3 Day Rush service available.

“The Golf N Brew™ is designed to not only offer functionality to the golfer but with the grounds keeper in mind as well” said Destiny Loyd Marketing Manager. “It has been documented that more grounds keepers prefer the single divot tool as it allows faster recovery of the damaged turf. Couple that with the size and accessibility of this tool, golfers and golf courses won’t be the same without the Golf N Brew™.”

About EMT

EMT, based in Indianapolis, Indiana, is a manufacturer of emblematic jewelry, awards and other promotional products. For more information, visit www.emteasy.com or contact Destiny Loyd at (317) 803-2400. A copy of EMT’s catalog can be downloaded from the same website, or contact EMT by email or phone for a hard copy.

 

What Does Your skucon #EMTPatch Say About You?

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Published on: March 15, 2017

We were fortunate to be sponsors for the promotional products industry’s most disruptive educational event, skucon. And, because patches are on fire in both the retail and promotional markets we thought it fitting that custom adhesive patches be our contribution to the skucon swag bag. EMT and commonsku created five different patches with the help of the talented Tee Hamilton. These patches are representative of the different functions needed to run a successful business operation.

Did you attend skucon? If so, which patch did you snag? If not, take a look at the photo. Which one fits you?

sku-con patches

So, what exactly does your skucon #EMTPatch say about you?

 

Entrepreneur:

The entrepreneur. The dreamer. The visionary. You, my friend, are the one that has ideas and sees potential and opportunity in every situation both personally and professionally. You are filled with passion for your endeavors and often act as the catalyst to change and innovation. The idea of failure does not dishearten you, but instead provides the fuel for your brighter than the sun, “I’m going to take over the world someday” fire.

For your playlist: “I will survive” – Gloria Gaynor

 

Creative:

What people say, you see. Conversations become pictures and movies in your mind. You are able to articulate and convey brand message differently than most. You might tell the story through actual written word, or maybe you have possess the skills necessary to transform thoughts and ideas into pictures and logos. Whatever your unique skills might be, your existence in the mix is necessary because you add color and breathe life into what would otherwise be a boring world full of monotony and routine. While the world is busy building boxes and trying fit themselves into them, you are busy turning those boxes into airplanes and helping our brands take flight and soar to new heights.

For your playlist: “Yellow Submarine” – The Beatles

 

Marketing:

You can have the best tasting pie on the planet, but if no one knows about it, you aren’t going to sell any of it! You are responsible for ensuring that not only do people know about the pie, but that they feel like they can’t live without having a piece of it. You believe that your company has the best story to tell and are charged with making sure this story is heard by the greatest number of people in the shortest amount of time. A marketer is Cupid personified, armed with a bag full of your-company-branded arrows, you head into the world with the goal of helping people fall in love.

For your playlist: “Papas Got a Brand New Bag” – James Brown

 

Sales:

Ah, the closers! You arrive on the scene fueled by equal amounts of coffee and ambition. The entrepreneurs dreamed it up, the creatives brought it to life, the marketers have told the world about it, and now you get to head in to seal up the deal! Your feature-benefit game is strong and you can overcome the objections of the masses before people even have time to object. You are the relationship builder, creative problem solver, and customer-factory liaison. You are charming and full of passion and personality, and are able to think on your feet. If you’re really great at what you do, you don’t have to play the price game to get business. In your world, it’s all about value baby. Priceline negotiator ain’t got nothin’ your mad skills.

For your playlist: “Eye of the Tiger” – Survivor

 

Operations:

Operations a.k.a. The Glue that Holds it All Together. When Mr. or Mrs. Priceline Negotiator up there makes promises, it’s on you to figure out how to deliver on-time and under-budget. There’s no time in your world for unicorns and rainbows. You are the straight shooter tasked with efficiency. Systems and processes? Now that’s your jam! More often than not, you can be found behind the scenes, working long hours. Your desk is most likely piled high with orders to enter and bills to pay, which you could get to a lot more quickly if you weren’t also fighting “UPS Delivery Exception Notification” and “Why is the printer jammed again” fires. Yet still, you do what it takes to make it happen. Creatives can keep doing their thing. Marketers can keep marketing. Sales can keep selling. And the entrepreneurs can keep…well.. God only knows what they are doing by now, but thanks to you, we can all keep on keepin’ on. To the operations rockstars, you are the unsung heroes, and for this we salute you.

For your playlist: “I Got the Power” – C&C Music Factory

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Which patch did you pick, and where do you fit in the mix? Also, because inquiring minds want to know: What songs are on your power playlist?  

Need patches? EMT makes custom patches easy! Don’t just put a logo on them. Let’s work together to create a series that helps you tell your client’s brand story! Email customercare@emteasy.com for more samples, pricing, and info.

EMT Introduces New Multifunctional Tool Bike N Brew

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Published on: March 10, 2017

bnbpic

FOR IMMEDIATE RELEASE

Contact Information:
Destiny Loyd
EMT (asi/52263 UPIC: EMTEASY)
7998 Georgetown Road
Suite 200
Indianapolis, IN 46268
(317) 803-2400
marketing@emteasy.com

EMT Introduces New Multifunctional Tool Bike N Brew
Compact New Product for the Bike and Beer Enthusiast

Indianapolis, IN – EMT (asi/52263) introduces its newest innovation, the Bike N Brew™ multifunctional tool. With the beer and bike enthusiast in mind, the Bike N Brew allows the user to fix many common problems, including thirst! This multifaceted tool is made up of 10 features:

• 4-position wrench
• Bottle opener
• Ruler
• Keychain hole
• 2 flat screwdrivers
• Bit wrench

The Bike N Brew fits in your pocket, is easy to access and bails the user out of all kinds of hurt. This tool is machined from high grade stainless steel material and carries a full color poly dome imprint. The Bike N Brew is 2.75” x .875” the perfect hand held multi-tool.
“The Bike N Brew multifunction tool is designed to be useful in many situations. The user can be prepared for the unexpected with this tool” said Destiny Loyd, Marketing Manager. “From opening a cold bottled drink to tightening the brakes on your bike, the Bike N Brew makes you the hero every time.”

About EMT
EMT, based in Indianapolis, Indiana, is a manufacturer of emblematic jewelry, awards and other promotional products. For more information, visit www.emteasy.com or contact Destiny Loyd at (317) 803-2400. A copy of EMT’s catalog can be downloaded from the same website, or contact EMT by email or phone for a hard copy.

CASE STUDY: Minnesota Vikings Ring of Honor Crest

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Published on: December 8, 2016

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The Minnesota Vikings Ring of Honor recognizes Vikings legendary veteran players for their contributions to the team both on and off the field.  EMT had the extreme privilege of creating the crest that adorns this year’s blazer. These blazers were presented in the Vikings new stadium.  An article on the Vikings website features videos and shares some of the history that led these greats to this moment in time.

To the average Joe this might look like just another jacket. And really, it is. However add these gold crests, and these simple purple jackets now symbolize a lifetime of achievement. A simple piece of clothing acts not only as a tangible token of the team’s appreciation for their part in the Minnesota Vikings story, but held within each thread are the memories of two-a-day practices, and hall of fame worthy plays as well as never-ending friendships and legacies that will not soon be forgotten.

Billboards are great for a moment, a YouTube video or post on social media is good when the power is on and the Internet connection is strong, and a pen is great until the ink runs dry. However, the look on the faces of these football legends when upon receiving their new wearable trophy says more than words ever really can or will. The thought that a simple embroidered crest could encapsulate so many memories and provoke so much emotion? Ah, yes. THAT is the power of promo!

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Do you have a project that could benefit from harnessing the power of promotional patches?

Let EMT help make it easy! View our list of products at www.emteasy.com. If you don’t see what you need, don’t let that stop you. Just contact us with the details on the project and what you are looking to accomplish, and we’ll help you figure out the rest!

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