Testimonial: Steve Weinstein, President

“I have known Steve for more than a decade and can say from both my strategic business brain and from my heart, there is no one more focused and driven to provide high quality service and products for his customers than Steve and EMT.

I’ve seen Steve diversify his company and product line in order to meet the needs of a changing promotional products industry. He makes wise and innovative choices about what to add and also deduct from his product line. Although he is well known in the industry for his strong opinions on what works and what doesn’t, he is flexible enough to try  new things.

Steve knows the promotional product business. I consider him a great adviser in matters of business. But most of all I consider him a friend.”

Vicky Tirpack, Promo Marketing

Steve Weinstein, President

Brian Stidham presents in this supplier showcase

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Published on: June 9, 2015

Check Brian Stidham in this Supplier Showcase.

Testimonial: Steve Weinstein, President of EMT

“I met Steve Weinstein, President of EMT at an ASI Tradeshow nearly 20 years ago. I couldn’t have understood back then what we have accomplished over the past 20 years. Steve has been an amazing friend, a pillar in the promotional products community, and a consummate professional.  Not only do I respect him, but I certainly appreciate everything that he and the EMT staff  do for Techno Marketing.  Steve is a highly-motivated, innovative, and intelligent presence in our industry. ”

Joe Winston, TechnoMarketing

Steve Weinstein, President of EMT


My Start in the Emblematic Jewelry Business by Steve Weinstein

When I was in High School, my family business was a small struggling woodworking factory. We made ornate cabinets and cornices in the style of Louis XIV and a line of inlaid serving trays. It was a difficult market with slow growth, large inventory and high marketing costs. One day a family friend and local Distributor came to the factory. He had a need for some award plaques that his Supplier could not meet and asked my father if we could make them. “If it’s made of wood we can make it” was my father’s proud reply.

The next day the Distributor returned to pick up his order. “These are beautiful! There’s nothing of this quality available in our industry. What do I owe you?” My dad, sensing an opportunity replied “I don’t know, I never made one before. What are they worth?”. He told us, and a few months later we were exhibiting at our first trade show in New York.”

A few years later I had come into the business full time, and was tasked with scheduling production of the awards portion of our product line. We had begun to acquire a reputation for producing custom products, and a Distributor brought us a project for desk pen sets. Part of the project involved insetting a custom medallion in the base. Our domestic source for casting medallions could not produce them at the required price point, so my Dad asked another Distributor friend for a referral. He was given a contact in Taiwan who made coins, which was passed to me for follow up. I sent a Telex (fax machines had yet to be invented) to the Taiwanese factory owner, who gave an acceptable estimate. I sent detailed specifications and payment via Express Mail, and about 8 weeks later the medallions arrived.

My father was so impressed that he gave me the project of adding emblematic products to our line, making me proprietor of that part of the business. About 15 years later I sold the woodworking part of the business and Emblem Marketing Team or EMT was born. Our line of products has diversified and grown over the years, but we remain focused on our core products of lapel pins, medals, key tags and embroidered emblems.

 

The Chief Emblemologist tells his story

 

Case Study: Bottle Opener BOL120

Purposes: Our stock bottle openers offer quality promotional items at an affordable price in only 8 working days! They are the perfect promotional item for parties and special events, tradeshow giveaways, organizations, restaurant and bar openings, micro-breweries, etc.

Market: Bars and Lounges

Objective: To help successfully create a perfect opening night, setting the reputation for the night club into the future.

Strategy: In a place like Miami, competition among high end nightlife is high. Some say the success of the opening night can determine the club’s future in the busy city. A new night club was opening and promotion was high to create a buzz around town. They wanted not only to create a reputation for themselves, but to keep people coming. They decided to use the high quality custom bottle openers throughout the night, and gave one to everyone on their way out.

Results: Opening night was a huge success. The bar created a buzz around town and the bottle openers were popping up all over the city. They helped promote the bar for months as they were on people’s keychains, and the bar has been packed every weekend since they opened!

  • Die cast key ring with reverse side bottle opener.
  • Includes full color epoxy dome imprint (size: 7/8″ round).
  • Matte nickel finish.
  • Includes split key ring attachment
  • Production time on all of the above: 8 working days
  • 5 working day rush service available. QUR

 

BOL120

 

Case Study: Grip-It Microfiber Cloth

Purposes: The all new Grip-It microfiber cloth was designed to offer a convenient way to promote your company while still offering practicality and use. Whether it’s a phone screen or a pair of glasses, this microfiber cloth is sure to clear up whatever mess you may have.

Market: Eyewear

Objective: To differentiate a company and spread the brand image

Strategy: A large national eyewear company was looking for a new way to differentiate themselves among the competition. They knew their customers loved the little things that set their brand apart. They decided to offer the custom Grip-It microfiber cloth to any customer who purchased a new pair of glasses or sunglasses. This surmounts to thousands of glasses every day across the country. With some advertisement of the limited time promotion, they were sure to attract some new customers. They also knew that people using the cloth in their daily life would spread the name brand of their company.

Results: The campaign lasted a month and thousands of people were now carrying the microfiber cloth. They had a record-breaking sales month by selling 18% more than their average. They continued to see the effects of the campaign for months after the promotion ended since customers used their new Grip-It to clean off their valuables and glasses, which was free brand promotion.

  • Dye sublimated full color imprint on 260GSM 80% polyester/20% polyamide microfiber
  • Silicone Grippers make cleaning even the dirtiest screens easy
  • Silicone Grippers available as dots or logo shapes
  • 6″ x 7″ standard size; Custom sizes available and QUR
  • Fast 2 week production

 

Grip It Microfiber Cloth

Case Study: PitchFix AlignMee

Purposes: The PitchFix AlignMee is a fun tool to help align your putt, while also promoting your business with a large 1.5” imprint area! The AlignMee can be used by practically any industry that works with golf and for any age group.

Market: Technology

Objective: To increase corporate reputation by making people associate their company with a good cause and increase awareness for a current cause.

Strategy: After hearing about a spontaneous golf outing to raise money for disaster relief in Nepal, the large technology company located outside San Francisco wanted to help donate money to the cause, and help out with the event. They donated the PitchFix AlignMee to provide a fun useful tool for all the golfers who participated. People loved using the tool and continued to use it into the future.

Results: Not only did the event help raise over $43,000 for disaster relief, but local companies started to associate the brand with good values. They saw a quick spike in sales, and were acknowledged by the local news for all of their help.

  • Carabineer hook easily attaches to golf bag or belt loop
  • Integrated permanent marker for marking the ball
  • Full color customized cover
  • ABS with touchable rubberized coating
  • Production time: 6 working days. 4 working day rush service available, QUR

 

 

PitchFix AlignMee
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