Case Study: Pink 2-D Ribbon Lapel Pins

Case Study: Pink Ribbon Lapel Pins

Purpose: Durable and long lasting pin die struck from jewelers metal, with hand filled bold enamel colors. Size: 1.” Each pin comes with a clutch back and is individually poly bagged.

Market:  Health/Wellness

Objective: Create awareness about mammograms for Breast Cancer Awareness Month, increase social media presence, and gain new clientele.

Strategy:  A large drugstore that just opened wellness clinics in a large city hoped to increase patient intake by offering discounted mammograms for the month of October. These patients would be offered five pink ribbon lapel pins to distribute to their friends with the hopes that they too would get mammograms, and spread the word about breast cancer awareness for October. Th

Results: In the month of October, the number of mammograms performed rose over 30%. On social media, word spread and on Facebook, the company page received an additional 600 likes, in addition to hundreds of new followers on Twitter.  The campaign was a huge success giving the clinic both good publicity and increasing sales.

Features:

  • Highly Polished Gold Finish
  • 2-D
  • Immediate Shipment

 

Item #AR2, 2-D Pink Ribbon Lapel Pin

EMT at the DC Power Meeting

Veronica with a EMT ribbon lapel pin and safety light

Case Study: Pink Ribbon Appliques

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Published on: July 28, 2015

Purposes: The Pink Ribbon Applique is perfect for displaying your support for breast cancer awareness permanently on an accessory. With a heat seal backing, it can be easily applied to almost anything.

Market: Football

Objective: Display support for breast cancer awareness in a big-scale way.

Strategy: The football league decided for their breast cancer awareness month, they needed something to make their gloves special. The Pink ribbon applique was the perfect lightweight options to seal onto all football gloves for the month. After ordering thousands, every player in the league was proudly displaying them on their gloves.

Result: The gloves became a very popular awareness item, as they were seen over and over again for the month on TV and in person. After the month, they were donated to different groups and people who suffered from breast cancer. They not only raised awareness, but they became special memorabilia.

  • 100% thread coverage embroidered appliqués
  • Breast Cancer Awareness Pink
  • Stock shape shown. Size: 1-1/4″ hi x 5/8″ wide
  • No setup charges
  • Choice of adhesive or heat seal backing
  • Production time: 2 weeks. Rush service available

Spread the Word: October is Breast Cancer Awareness Month

How EMT and Promotional Product Distributors Spread the Word: October is Breast Cancer Awareness Month

Spreading the word on Breast Cancer Awareness: Lisa Marrs is committed to the cause.

“I took the Pink Ribbon pins you donated to my networking group, Professional Referral Exchange.  Everyone was thrilled with their pins; I explained that my mother passed away from breast cancer, and that my sister had successfully battled the disease and that awareness was a cause near and dear to my heart.  I challenged them to wear the pins as often as they could in October as a way to start discussions about prevention and education for men as well as for women.  I had my box of samples you sent earlier, and asked everyone to take a look at them and see the quality of your products.  They were most happy to pose for a picture for you!

Thank you all again for your generosity; I believe that when we discuss breast cancer together and find out how very many of us are affected by loved ones who battle it, we are all so much more aware of ways we can come together to conquer it!”

— Lisa Marrs, Commonwealth Printing and Promotions
Mt. Holly Springs, PA

 

How EMT and Promotional Product Distributors Spread the Word: October is Breast Cancer Awareness Month

Spreading the word on Breast Cancer Awareness: Sally Back is committed to the cause.

“Funny thing, I am out distributing them now. My daughter and I are both survivors so they mean a lot to me.  Thanks!”

– Sally Back

How EMT and Promotional Product Distributors Spread the Word: October is Breast Cancer Awareness Month

Spreading the word on Breast Cancer Awareness: Lori Krasnowsky is committed to the cause.

“Thanks for the follow-up!  Yes.  I did receive them, and have started handing them out. I’m a Breast Cancer survivor myself, so I’m grateful to have them to hand out.  I’ve produced awareness ribbons in the past.  Perhaps handing these out will allow me the opportunity to produce them again. All the best”

— Lori Krasnowsky

 

How EMT and Promotional Product Distributors Spread the Word: October is Breast Cancer Awareness Month

Spreading the word on Breast Cancer Awareness: Brenda Hansler is committed to the cause.

“Thank you so much!  Yes, received the pins last week…We have our annual cancer walk coming up. At this event, I will be giving out these pins as thank you’s to sponsors and letting them know what I can do—with EMT as my supplier. Thank you so much for doing things like this to give us the opportunity to show the many things we can do!”

— Brenda Hansler, Vernon Promotional Sales

How EMT and Promotional Product Distributors Spread the Word: October is Breast Cancer Awareness Month

Spreading the word on Breast Cancer Awareness: Tim Holliday, MASI is committed to the cause.

“We did receive the samples, and we have given them out to our team to wear and discuss breast cancer awareness.  This one is near and dear to us, as my wife (CEO of the business) was diagnosed with breast cancer last June, and is just now finishing her journey with that.  So, I don’t have a specific customer that we’re targeting with this, but will certainly be discussing with everyone, as we’ve already started wearing the pins everyday.  Hopefully, that will raise awareness, and, maybe get us some business too.  I’ll try and get some of our team together tomorrow and snap a picture for you.”

—Tim Holliday, MASI, Children’s World Uniform Supply, Inc.

 

How EMT and Promotional Product Distributors Spread the Word: October is Breast Cancer Awareness Month

Spreading the word on Breast Cancer Awareness: Shana Anderson-Nute is committed to the cause.

“Thank you for sending them. We received them and they look great. I’m doing a breast cancer poker tournament on Oct. 4th and I’m going to be handing them out to the players to wear to also help promote awareness. This is our 3rd Texas Hold ‘em for the Tatas Tournament and I’ve done the 40 mile breast cancer walk in San Francisco for the past 3 years (and yes, I’m signed up for 2015). It’s such a life changing experience! Thanks to the help of wonderful people in my life I’ve personally raised over $25k for BCA so far and my goal is another $10k in the next 9 months.

I’ve attached some pictures including one of me (the one wearing “Walkin’ cuz I <3 my BOOBS and yours too” tank top) and my 4 friends who help me put the tournament on. The gal in the pink jacket is my friend Monique who just went into remission last year!

As you can see I’m as committed to you to this great cause. Please feel free to share any or all of this and thank you for

Thanks again for the great pins. I hope it spurs some orders too!”

— Shana Anderson-Nute, BASI, Spitfire Advertising

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