The Tale of the Ugly Christmas Sweater

Categories: Holiday, Ornaments
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Published on: August 21, 2017

According to an article that was orginially posted on Complex, “Christmas-themed sweaters were first produced on a grand scale in the 1950s, when the Christmas holiday was becoming increasingly commercialized. Initially referred to as “Jingle Bell Sweaters,” the first-gen ugly sweaters saw decades of modest popularity. It wasn’t until the 1980s that the Christmas sweater gained mainstream adoration.”

As recently as 2015, consumers wishing to take part in Ugly Sweater Parties had no option but to scour second hand shops with the hopes of finding something that could be adorned with glitter, ornaments, garland and other holiday trinkets. However, fast forward to 2017 and, as we near the holidays, ugly Christmas sweaters will soon be seen on the racks of retail establishments everywhere. And, for those still wanting to create their own work of art, a simple google search will bring you to a Do it Yourself Ugly Sweater Kit.

Here at EMT we love that the ugly christmas sweater trend infuses a tremendous amount of fun into what has become somewhat of a pressure filled season of financial stress induced by obligatory gift giving. The ugly sweater party brings a sort of simplicity to the holidays and helps to create an enviorment of joyfulness, that when paired with just the right amount of eggnog, creates lasting memories instead of lasting credit card debt.

As a way to memorialize this occasion, we created Ugly Christmas Sweater Ornaments.  We have stock designs you can add your logo to, or for even more fun we’ve come up with a few unique ways to help get your employees and customers get in the holiday spirit:

  1. Hold an Ugly Christmas Sweater Coloring Contest – Print out coloring sheets to hand out to each employee of your company. Give them out with a deadline for return. Upon receiving all of the entries, post them online and give your customers an opportunity to vote on their favorite design.  Choose a winner and use that art as the design on your Ugly Christmas Sweater Ornament.  Mail the completed ornamnet out to clients with your holiday cards, post on social media, and hand out as a gift to each person in the company at your holiday party, giving the winner a special prize. Then, next year, do it again! Making it an annual thing means people will look forward to participating year after year.  What a simple, inexpensive way to boost morale and get employees engaged right? And, for even more fun, include your customers in on the design contest too!
  2. Have an Ugly Christmas Sweater Decorating Party –  In advance of your holiday party, get people together to decorate Christmas Sweaters. Have a contest and let company team members choose their favorite.  Turn the winning sweater into a graphic and use it as the design for the ornament. Proceed as detailed above in option #1.
  3. Make a scene – A winter scene that is! In addition to our sweater ornaments, we also have a Snowglobe Shaped Ornament.  Use one of four stock backgrounds, or get creative and design your own!
  4. Stick with tradition – Maybe you’d love to have a contest or do something really fun with your ornament design, but you just don’t have the time. That’s ok too!  Simply putting your logo and/or holiday message and the year on one of our more traditional ornaments is the perfect way to create a nice holiday collectible for your employees and clients that has a high perceived value without busting your budget.

Do you have additional ideas on creative ways to use our ornaments to make a big impression this holiday season? If so, please share them with us in the comments below! Ready to get something started before the hustle and bustle of the holidays is here? Please connect with us! And remember, however you choose to commemorate the holidays this year, and whichever holiday you are celebrating, remember to have a little fun while doing so. Life is much too short to sweat the small stuff.  Embrace it and enjoy it!

Case Study: White Snowflake Die Cast Christmas Ornament

Purposes: The White Showflake Die Cast Christmas Ornament is a beautiful, bright affordable holiday gift that comes in a decorative holiday envelope that allows for personalization. Perfect for clients, employees or sponsor gifts, the white finish pops against Christmas Trees and Holiday décor, and beautifully frames logos for many holiday seasons.

Market: Financial/Insurance

Objective: Increase brand loyalty, policy holder retention,  and show customers appreciation

Strategy:  A large insurance company sought rate increases of 33% stating the reason for the increase was new customers under the Affordable Care Act turned out to be sicker than expected. The new rate increases would be for the following year and would affect all policy holders. On average national insurance companies increased rates from 20-40%, so the rate increase was anticipated, but transitioning customers into the increase involved some finesse and branding. Part of the retention campaign was to send out personalized holiday ornaments for Tier one customers in an effort to show customer appreciation.

Results: The customers loved the holiday ornament campaign. Just over 87% of the people who received the rate increase stayed on as current customers through July of the following year. The brand’s name grew stronger and the company saw the effects of the campaign throughout the year.

Features:

  • Unique decorated envelope packaging
  • Imprint area: 1″ round., silver metallic hanging cord
  • Approximately 3”tall” with intricate pierced details
  • High gloss also available
  • 6 days standard, 5 day rush with epoxy, 3 day rush without epoxy domed imprint

Case Study: New Christmas Tree Ornament

Purposes: Our brand new die cast ornament is the perfect holiday gift. At an affordable rate, this high quality ornament will create a sense of togetherness during the holiday season.

Market: Sports Apparel

Objective: Increase brand loyalty and show customers appreciation.

Strategy: One of the biggest sports apparel company in the US knows they have some competitive competition. One of the most important things for a sports apparel brand is brand loyalty. To kick off the Holiday season, every pair of shoes sold between Thanksgiving and New Year’s would include the Die Cast holiday ornament.

Results: The customers loved the holiday ornament campaign. Holiday sales increased by over 14% from the previous year. There was also an increased rate of returning customers. The brand’s name grew stronger and the company saw the effects of the campaign for months to come. They even had a collection of fan-shared images from social media.

  • Includes full color imprint with epoxy dome
  • Packaged in a decorative holiday envelope
  • Die cast ornaments measure 3″ tall
  • Production Time: 6 days, 4 day rush, 3 days without epoxy domed imprint

    New Christmas Tree Ornament Motif Design

When everything looks the same…

http://www.eightleggedmedia.com/eflyers/F98/E9828/E9828.QRLGXG.htm

Check out EMT’s Die Cast Ornaments.

Modern and Unique: New Die Cast Ornaments – Exclusively at EMT!

Case Study: Red Stained Glass Effect Die Cast Ornament

Purposes: Modern, unique, stained glass effect die cast ornament with a full color 1″ round imprint area and in a decorative holiday envelope—perfect for personalization. The beautifully designed ornament measures approximately 3” tall, and creates a beautiful keepsake for many years to come.

Market: Large Retailer

Objective: A last minute holiday gift for dozens of guests who would attend the grand opening in a large metro area a few weeks before Christmas. Because of building and construction zones and permits, the large retailer wasn’t sure if they were going to meet their grand opening scheduled date. In the scatter of time constraints and grand opening protocol—the initial custom ornaments were put off on hold until the very last minute.

Strategy: The beautiful, unique ornaments were used as an incentive to get a lot of customers to the store in a short time. The first one hundred attendees would receive the ornaments, and also special discounts at the grand opening event.  The event was televised and broadcast on two local radio stations. In just 10 minutes, the first 100 people had walked through the door and collected the customized ornament. It was a wildly successful grand opening, and the store decided to also hand out the stained glass ornaments to their employees with a Christmas Bonus that year.

Features:

  • Translucent stained glass effect ornament (#ORN-RO)
  • 8 days standard, 5 day rush with epoxy, 3 day rush without epoxy domed imprint
  • Unique decorative envelope standard packaging

Only Two Weeks Left….

You only have two weeks left to order, to receive your Christmas Orbs by  December 10. Email customercare@emteasy.com for a free sample with your shipper #.


Beautiful and ornate
hand made Holiday ornaments

The Christmas Orbs are hand made paper mache with full color imprint,
coated in resin for a shiny finish
Art can be the same on both sides or two different imprints
They are available in two sizes, 3” and 2-1/4″
All come with a silver metallic cord for hanging
Silver cord is standard. Red ribbon is $.10 more
Standard packaging is bulk with optional individual, sets of two, three or four also available in clear acrylic box packaging optional. QUR
Production time: 8-10 weeks after art approval

NOTE: Each ball ornament is handmade and slight imperfections in the imprint registration are to be expected.

Your EMT Ornament Guide for 2014

Categories: EMT, Holiday, Ornaments
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Published on: August 26, 2014

Case Study: New! EMT Christmas Orb Ornaments

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Published on: August 25, 2014

Purposes: The new paper maché handmade Ornament Orbs provide a customizable twist on a classic design. This design allows for two full color imprints (the same or different imprints) on each side to promote your company or event.

Market: Family

Objective: A custom event for an exclusive event at a well-known museum.

Strategy: Every year a very popular children’s museum hosts a holiday’s open house to members. The purpose of the event is to act as a fundraiser, review prospectus and to reiterate and discuss membership initiatives for the following year. On a budget, the non-for-profit museum wanted to say “Thank you” to their members in a fun creative way, without spending too much money. The Christmas Orbs featured one of the museum’s most popular exhibitions on one side. Everyone loved the orb ornaments, especially because they didn’t have to worry about their kids breaking them. The museum saw an increase in membership by 8.4%, and after the event, people called in wanting to know how to purchase the ornaments in sets.

  • The Christmas Orbs are hand made paper mache with full color imprint,
    coated in resin for a shiny finish
  • Art can be the same on both sides or two different imprints
  • They are available in two sizes, 3” and 2-1/4″
  • All come with a silver metallic cord for hanging
    Silver cord is standard. Red ribbon is $.10 more
  • Standard packaging is bulk with optional individual, sets of two, three or four also available in clear acrylic box packaging optional. QUR
  • Production time: 8-10 weeks after art approval

Selfie Submission: Cynthia Richards, Drive Marketing

Comments: No Comments
Published on: July 25, 2014
Cynthia Richards, Drive Marketing
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