Case Study: Spectraflex Coaster

Categories: Case Studies, Spectraflex
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Published on: March 29, 2015

Purposes: Spectraflex® Coasters are the ideal product for anyone who wants to protect the surface of a table or desk where someone might place their beverage. Affordable, colorful, and flexible, this product has been used in promotions for restaurants, taverns, convention centers, coffee shops, casinos, and so many more. The cost, color vibrancy, and capacity for replicating small detail make this a very popular promotional product.

Market: Oil and Gas Industry

Objective: To create new product buzz and name and introduce a few new sales representatives—who would be focusing on this portion of the company’s product line at a large industry trade show.

Strategy: By the drilling and motor company’s marketing department thinking out of the box in designing this giveaway, it was hoped that the new product would be talked about and that the sales people would be considered fun and easy to talk to. The product decided on was a Spectraflex® coaster shaped into a record (for the new record breaking capabilities of the new product), and the record cover would be a playful image of the product and sales managers. By the first three days at the trade show, the company’s leads generated from the trade show tripled. Everyone seemed to be requesting one, and the playful imagery of the sales team caused a lot of conversation and speculation. After the success of the product at the trade show, it was decided that the sales team would carry the Spectraflex® Coaster/Record gift in their sales kit—many of the sales staff have remarked on what a great conversation starter the product is and how practical for meetings.

  • Brightly colored Spectraflex® coasters are flexible, durable and waterproof
  • Prices include a 2-dimensional molded imprint with a custom shape and 6 molded PVC colors
  • Free PMS color match
  • 3-D designs are available and quoted on request
  • Delivery: Pre-production sample 2-3 weeks. Full production 3 weeks after sample approval

 

Spectraflex Coaster: Made into a record with a record cover

Say it with Spectraflex®

Spectraflex® non-toxic PVC…colorful, durable, flexible, and a custom shape at no extra charge!

  • Brightly colored Spectraflex® auto air fresheners with amazing small detail reproduction
  • Delivery: Pre-production sample 2-3 weeks. Full production 3 weeks after sample approval

Waste Not. Want Not. Beverage Products from EMT

Beverage Products from EMT:

Liquid Pourers
Bottle Stoppers
Spectraflex® Top-Off

Say it with Spectraflex®, soft, non-toxic PVC Flexible. Colorful. Durable.

Lapel Pins  & Zipper Pulls

Key Tags, Medals & Magnets

Luggage Tags

Coasters

Dog Tags

Auto Air Fresheners

Bottle Openers

Features:

Molded, touchable designs
Amazing small detail reproduction
Durable and creative products for every home, school, office, auto & personal use
2-dimensional or 3-dimensional design with up to 6 non-toxic PVC colors

 

EMT New Product Release: Spectraflex® Top-Off™ Bottle Caps

 

June 17, 2014
9:00am Eastern Daylight Time

Indianapolis, IN- EMT, the 2014 Distributor’s Choice for Jewelry, Emblems & Patches announced today a new addition to their hospitality line: Spectraflex® Top-Off Bottle Caps, made from soft and flexible silicone.

The Brightly-colored SpectraFlex® bottle caps are flexible, durable and waterproof and designed to help keep beverages fresh. They are safe to be washed in a dishwasher and the price will include a silk screened one color imprint with a no charge PMS color match.

“We are really excited about adding these PVC colorful bottle caps to our hospitality line,” said Kristy Tantillo, Marketing Manager. “Many of our distributor partners have requested products that behoove all marketing budgets—even the most modest. EMT President, Steve Weinstein puts a lot of time and research into product development after soliciting feedback throughout the year.”

Top-Off™ bottle caps come in standard product colors: PMS 361 Green, PMS 199 Red, PMS 287 Blue and PMS 1505 Orange, but custom product colors are available. Delivery: Pre-production sample 2-3 weeks and full production is three weeks after sample approval.

About EMT

EMT is a supplier of emblematic and other promotional products. For more information, visit www.emteasy.com or contact Kristy Tantillo at (317) 803-2400. A copy of EMT’s catalog can be downloaded from the same website, or contact EMT by email or phone for a hard copy.

Spectraflex® Top-Off™ Bottle Caps

EMT Selfie Submission: Wendy Stein, Queen Bee at Stein Ad Promos

Wendy Stein, or you may know her as "Wendy Steinwonkafonka" on Facebook

EMT Selfie Submission: Elise Carr, Executive Editor of Print+Promo

Elise Carr, Executive Editor, Print+Promo

Like EMT on Facebook: http://www.facebook.com/emteasy for a free sample of Cinch-It!

As part of our working with EMT is a Cinch campaign, EMT is now sending a free
Cinch-it to anyone who likes our facebook page: http://www.facebook.com/emteasy, and send their color preference (blue, red, orange or green) and address to customercare@emteasy.com.

 

 

EMT Case Study: Spectraflex® Key Tags

Comments: No Comments
Published on: March 26, 2014
  • Brightly colored Spectraflex® Key tags – lightweight and flexible – easy to carry in pocket or purse
  • Daily exposure to logo or message
  • 2-dimensional molded imprint on a custom shape
  • Amazing small detail reproduction

Market: State Lottery Corporation

Objective:  Brand Awareness, Celebration of 20th anniversary, and also as part of a marketing campaign geared at gambling responsibly.

Strategy: As part of their 20th anniversary and conjunction with an a marketing campaign to promote “playing responsibly,” a state corporation lotto company passed out over 5,000 branded and colorful PVC Spectraflex® key tags throughout the state. The colorful key tags were a resounding success.

PVC colorful and flexible key tags

Be Bold and Bright with Spectraflex® products by EMT! Let your Imagination run free.

Spectraflex® non-toxic PVC…colorful, durable, flexible, and a custom shape at no extra charge!

Brightly colored Spectraflex® auto air fresheners with amazing small detail reproduction
Includes fragrance insert with a choice of evergreen, ocean fresh, vanilla and lemon scents
Reverse side clip fits in most vehicle air vents
Prices include a 2-dimensional molded imprint on a custom shape, 6 molded PVC colors and free PMS color match
Reverse side standard color is black, other colors available
Delivery: Pre-production sample 2-3 weeks. Full production 3 weeks after sample approval

Other non-toxic PVC products:

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