EMT Case Study: Custom Paper Air Fresheners

·         A low cost, high visibility item
·         Full-color imprint on a custom shape up to 12” square
·         Over 40 stock scents available to help incorporate any promotional message  ·         Track ROI with an optional perforated coupon
·         Compact and light for easy and inexpensive direct mail promotions
·         Full color stock retail-style packaging
·         Custom scent and packaging options are also available

Purposes: Trade shows and direct mail campaigns, insurance and travel, transportation, television shows, auto dealers and repair shops, detailers and car washes, car clubs, restaurants, bars, drive safe campaigns, motor sports, fundraisers.

Client: Television Series

Market: Entertainment

Objective: A creative way to promote a popular television’s Final Season on television.  The lead character in the television show owns a car wash.

Strategy: The network was looking for creative ideas to brand the show. As ratings are going through the roof, this air freshener references the main character’s car wash and is affordable for many fans.

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