Case Study: Grip-It Microfiber Cloth

Purposes: The all new Grip-It microfiber cloth was designed to offer a convenient way to promote your company while still offering practicality and use. Whether it’s a phone screen or a pair of glasses, this microfiber cloth is sure to clear up whatever mess you may have.

Market: Eyewear

Objective: To differentiate a company and spread the brand image

Strategy: A large national eyewear company was looking for a new way to differentiate themselves among the competition. They knew their customers loved the little things that set their brand apart. They decided to offer the custom Grip-It microfiber cloth to any customer who purchased a new pair of glasses or sunglasses. This surmounts to thousands of glasses every day across the country. With some advertisement of the limited time promotion, they were sure to attract some new customers. They also knew that people using the cloth in their daily life would spread the name brand of their company.

Results: The campaign lasted a month and thousands of people were now carrying the microfiber cloth. They had a record-breaking sales month by selling 18% more than their average. They continued to see the effects of the campaign for months after the promotion ended since customers used their new Grip-It to clean off their valuables and glasses, which was free brand promotion.

  • Dye sublimated full color imprint on 260GSM 80% polyester/20% polyamide microfiber
  • Silicone Grippers make cleaning even the dirtiest screens easy
  • Silicone Grippers available as dots or logo shapes
  • 6″ x 7″ standard size; Custom sizes available and QUR
  • Fast 2 week production


Grip It Microfiber Cloth

Case Study: Silicone Cell Phone Wallet with Screen Cleaner

Purposes: Perfect for travel, a night on the town or sporting events. The Silicone Cell Phone Wallet with Screen Cleaner holds credit cards, business cards, hotel keys and provides a removable screen cleaner to clean electronic devices.

Market: Financial

Objective: To provide customers who are starting a new premium checking and/or savings account an affordable promotional product to brand the financial institution and a new online application that would allow anyone to do everything from cash checks to transfer money from a smart phone.

Strategy: A major banking institution launched a mobile application revision and also wanted to provide a gift to their premium checking and savings account members. The item needed to be small enough to fit into the introductory folder/envelope that would be handed out or mailed after a new premium account was opened. Overall, even though the bank was regularly providing new functionality to the application—such as a simplified navigation menu and to request replacement debit or credit cards, it would seem that an alarmingly low number of bank customers were taking advantage of the new phone application. After the bank began passing out the cell phone wallet with screen cleaner, the application saw a 15% increase in users just the first month.

  • Colorful silicone wallet with reusable screen cleaner fits most flat backed smart phones and clings to phone and cases for quick access
  • Stock colors include red, blue, green, yellow and black. Custom colors available.(PMS Colors: Red 185, Blue 287, Green 348, Yellow 137 and Black.)
  • Free PMS color match on orders of 1,000 up
  • Absolute minimum 300 pieces
  • Production time: 2-3 weeks




EMT was featured in The Promotional Products Pros Daily

Please check out today, “The Promotional Pros Daily.” EMT’s cell phone accessories were featured.

Let EMT Dress up your cellphone! Email for a free sample!


EMT New Product Release: New Cell Phone Back Pack Product Line



Contact Information
Kristy Tantillo, Marketing Manager
EMT (asi/52263 UPIC: EMTEASY)
7998 Georgetown Road
Suite 200
Indianapolis, IN 46268

EMT New Product Release: New Cell Phone Back Pack Product Line

July 21 2014
9:00am Eastern Daylight Time

Indianapolis, IN- EMT, the 2014 Distributor’s Choice for Jewelry, Emblems & Patches announced today a new line that they’ve added in 2014: Cell Phone Back Packs.  The new cell phone colorful silicone wallets adhesively fit most flat back smart phones for quick access. They are perfect for work, a night on the town, or sporting events.

“There are five distinct products in our Cell Phone Back Pack™ line,” said Kristy Tantillo, Marketing Manager. “They have been an instant success, and they vary in color, product, and design so not matter what your preference, logo, or needs in a cell phone wallet, we have your cell phone accessory needs covered.”

Product Specifications:

Colorful silicone wallet fits most flat backed smart phones and clings
to phone and cases for quick access
Perfect for work, a night on the town, or sporting events
Great for: Credit cards, business cards, hotel keys and more!
Securely holds up to 3 credit cards, a drivers license or business cards
Silicone cover helps make your phone easier to grip
and prevents it from sliding on smooth surfaces
Stock colors include red, blue, white and black. Custom colors available.
Includes one imprint color
Free PMS color match
Absolute minimum 300 pieces
Production time: 2-3 weeks

Silicone Cell Phone Wallet (Item # CB-S)
Silicone Cell Phone Wallet with Screen Cleaner (Item # CB-C)
Silicone Cell Phone Wallet with Stand (Item # CB-K)
Lycra Cell Phone Wallet (Item #CB-L)

About EMT

EMT is a supplier of emblematic and other promotional products. For more information, visit or contact Kristy Tantillo at (317) 803-2400. A copy of EMT’s catalog can be downloaded from the same website, or contact EMT by email or phone for a hard copy. ®

Case Study: Cellphone Cardholder and Screen Cleaner

Sturdy Silicone Holder
Multiple colors available
Perfect size for iPhones, Androids & HTC phones
Detailed company logo that doubles as a removable screen cleaner

Purposes: The cellphone creditcard holder with screen cleaner is the perfect combination of functionality and style. The design allows for easy access to your credit card and ID, while also keeping it tight and safe on your phone, while offer offering custom screen cleaner.

Market: Technology

Objective: A popular Colorado bank just opened new locations in Colorado. At a grand opening barbeque, they handed these out in order to spread the word around town that they were there to stay!

Strategy: Opening branches in a new city can cause some slow growth first few years. By handing these out to people around the city, it helped spread the word about the trustworthy bank. Not only is this a functional accessory, but it is a conversation starter. Because of this promotional product, these branches saw growth 70% faster than new branches in other parts of the state.

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