The 12 Days of Christmas EMT Style!

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Published on: September 19, 2017

You know the drill. It might be pumpkin spice everything at the moment, but all things pumpkin spice will soon giveway to all things peppermint mocha. And no, we’re not talking My Little Pony, although with all of the marketing tactics they are deploying lately, I wouldn’t be surprised to see Starbucks release a new Rainbow Dash drink in the near future.  While it might seem insignificant to some, this change in flavors signals the end of lazy summer days and the start of the race to the holiday season. Somehow in the fury of planning office holiday parties and doing the tasks necessary to wrap things up for the year, busy marketing executives sometimes forget about their need for employee gifts.  While it may seem early, we suggest that if you aren’t already having the holiday gift conversation with your clients, you should start now. In order to help you do this, we’ve got an unbranded flyer that you can download from our site, or customize and send right from our site.

Our traditional holiday themed items are limited to our domed ornaments. You can find these by clicking here. However, we also have some other items available that are sure to put a smile on the faces of all who receive them. To add holiday flair, just mix them with a little out-of-the-box thinking!

In no particular order we present to you, The 12 Days of Christmas – EMT Style!

  1. PromoLoops – These full color loops keep phones safe from costly drops and keep your marketing message visible 24 hours a day, 7 days a week.  Check out the video to learn more!
  2. PitchFix – Clients who love golf will also love our PitchFix products. These retail tools can be branded and come with various packaging options.
  3. Purse Holders – Stop the spread of Bagteria and look great while doing it! These pateneted products offer a high perceived value with a price that’s easy on the budget!
  4. Lapel Pins – Lapel pins are great for recognizing years of service, or sending a message of gratitude. We have both stock and custom options available so you can choose from something we already have, or create your own. Pair with a custom package to give these tokens even more flair!
  5. Air Fresheners – Looking for a stocking stuffer or white elephant type item? Engage all the senses and incorporate creative messages into our full color, custom shaped air fresheners.
  6. Medallion Plates – When you need a higher end gift for the more traditional buyer, or desire a gift that might also serve as an award,  we’ve got just the right option for you. Medallion plates come in various sizes and can be personalized as well.  They are available in two-tone gold or silver, antique brass,  silver or copper finishes.
  7. Beverage Openers – What better way to spread holiday cheer than with a great looking product that helps open beer!?
  8. Poly Resin Sculptures – While this might not be something you’d think of instinctively, poly resin sculputures can be a unique way to commemorate something or someone. For a very traditional company, this is a great option to memorialize a founder or important figurehead.  However, for the non-traditional marketer, casting an object or something that lends itself toward humor and the less serious, could make this item a big hit for recipients.
  9. Bracelets and Pendants – We carry a full line of InspireRings products. Made of nickel, brass, or steel, these items have a retail look and feel.
  10. Key Tags – It may sound cheesy to have a key tag on a list of holiday gift giving ideas, but there is a reason so many gift shops stock them….People buy them! And these aren’t your plain jane key tags either.  Our key tags marry form and function. If the recipients keys are going anywhere, your logo is going with them!
  11. Challenge Coins – Commemorative and collectible, these inexpensive keepsake items are not only classy, they are an item that will be kept and admired for years.  Be sure to ask about our storage and display options!
  12. Ugly Christmas Sweater Ornaments – I know we already talked about Christmas oranments, but these deserve a special call out. What holiday party is complete without the ugly Christmas sweater?  We love this product so much we even wrote a blog post on it.

And there it is. The 12 days of Christmas EMT style!  When it comes down to it, every client has a unique need.  If one of our products can help you be your client’s holiday hero, please contact us right away.  Until then, enjoy that pumpkin spice latte, or Oreo cookie, or Twinkie, or whatever else it is they are flavoring with pumpkin spice. Talk to you soon!

What Does Your skucon #EMTPatch Say About You?

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Published on: March 15, 2017

We were fortunate to be sponsors for the promotional products industry’s most disruptive educational event, skucon. And, because patches are on fire in both the retail and promotional markets we thought it fitting that custom adhesive patches be our contribution to the skucon swag bag. EMT and commonsku created five different patches with the help of the talented Tee Hamilton. These patches are representative of the different functions needed to run a successful business operation.

Did you attend skucon? If so, which patch did you snag? If not, take a look at the photo. Which one fits you?

sku-con patches

So, what exactly does your skucon #EMTPatch say about you?

 

Entrepreneur:

The entrepreneur. The dreamer. The visionary. You, my friend, are the one that has ideas and sees potential and opportunity in every situation both personally and professionally. You are filled with passion for your endeavors and often act as the catalyst to change and innovation. The idea of failure does not dishearten you, but instead provides the fuel for your brighter than the sun, “I’m going to take over the world someday” fire.

For your playlist: “I will survive” – Gloria Gaynor

 

Creative:

What people say, you see. Conversations become pictures and movies in your mind. You are able to articulate and convey brand message differently than most. You might tell the story through actual written word, or maybe you have possess the skills necessary to transform thoughts and ideas into pictures and logos. Whatever your unique skills might be, your existence in the mix is necessary because you add color and breathe life into what would otherwise be a boring world full of monotony and routine. While the world is busy building boxes and trying fit themselves into them, you are busy turning those boxes into airplanes and helping our brands take flight and soar to new heights.

For your playlist: “Yellow Submarine” – The Beatles

 

Marketing:

You can have the best tasting pie on the planet, but if no one knows about it, you aren’t going to sell any of it! You are responsible for ensuring that not only do people know about the pie, but that they feel like they can’t live without having a piece of it. You believe that your company has the best story to tell and are charged with making sure this story is heard by the greatest number of people in the shortest amount of time. A marketer is Cupid personified, armed with a bag full of your-company-branded arrows, you head into the world with the goal of helping people fall in love.

For your playlist: “Papas Got a Brand New Bag” – James Brown

 

Sales:

Ah, the closers! You arrive on the scene fueled by equal amounts of coffee and ambition. The entrepreneurs dreamed it up, the creatives brought it to life, the marketers have told the world about it, and now you get to head in to seal up the deal! Your feature-benefit game is strong and you can overcome the objections of the masses before people even have time to object. You are the relationship builder, creative problem solver, and customer-factory liaison. You are charming and full of passion and personality, and are able to think on your feet. If you’re really great at what you do, you don’t have to play the price game to get business. In your world, it’s all about value baby. Priceline negotiator ain’t got nothin’ your mad skills.

For your playlist: “Eye of the Tiger” – Survivor

 

Operations:

Operations a.k.a. The Glue that Holds it All Together. When Mr. or Mrs. Priceline Negotiator up there makes promises, it’s on you to figure out how to deliver on-time and under-budget. There’s no time in your world for unicorns and rainbows. You are the straight shooter tasked with efficiency. Systems and processes? Now that’s your jam! More often than not, you can be found behind the scenes, working long hours. Your desk is most likely piled high with orders to enter and bills to pay, which you could get to a lot more quickly if you weren’t also fighting “UPS Delivery Exception Notification” and “Why is the printer jammed again” fires. Yet still, you do what it takes to make it happen. Creatives can keep doing their thing. Marketers can keep marketing. Sales can keep selling. And the entrepreneurs can keep…well.. God only knows what they are doing by now, but thanks to you, we can all keep on keepin’ on. To the operations rockstars, you are the unsung heroes, and for this we salute you.

For your playlist: “I Got the Power” – C&C Music Factory

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Which patch did you pick, and where do you fit in the mix? Also, because inquiring minds want to know: What songs are on your power playlist?  

Need patches? EMT makes custom patches easy! Don’t just put a logo on them. Let’s work together to create a series that helps you tell your client’s brand story! Email customercare@emteasy.com for more samples, pricing, and info.

Case Study: Belt Buckles

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Published on: October 30, 2015

Purpose: The belt buckle is a stylish accessory that can complement almost any outfit while also promoting your business. It is a practical and thoughtful gift that can be personalized to fit any occasion.

Market: Agricultural industries

Objective: To honor employees’ hard work and dedication

Strategy: Diligent and committed employees’ are the backbone of any thriving company. In order to honor their employees’ loyalty, a large agricultural company decided to gift those who had worked for them 5 years or more with a personalized belt buckle.

Results: Employees were grateful for the gesture and enjoyed having such a practical reward for their service. This resulted in an increase in their overall productivity and satisfaction. They were also able to wear the belt buckles while out on the job which resulted in an increase in emblem recognition.

Features:

>       Reproduce intricate designs or logos in any size or shape

>       Custom shape at no extra charge. Choose from 2D or 3D high relief

>       Plating Options: bright nickel, bright copper, black nickel, antique brass or antique copper. Other finishes quoted upon request

>       Personalization, numeral tabs and consecutive numbering, jewels, and PMS color match enamel fill options available

>       Production time: 4 weeks – rush available

 

Belt Buckles

Raster v. Vector

Categories: EMT, fun
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Published on: July 17, 2015
An easy comparison

Distributors, please examine the difference between the two types of artwork. Please always send EMT a vector image. Just like a painter needs a canvas, we need the best art to produce the best product. Please contact artdirector@emteasy.com with any questions about artwork.

Case Study: Bicycle Seat Cover

Purposes: Compact and lightweight, the bicycle seat cover protects seats from inclement weather, dust and sun-fading with a flexible fit for almost any bicycle seat.

Market: Winery Tours

Objective: To complement a winery bicycle tour in Oregon.

Strategy: A larger winery in Oregon was known for their yearly Sunday bike tours in August. The ride takes wine enthusiasts through the rolling hills of the winery, enjoying a variety of activities through the day and beautiful views. As part of the package, they wanted to include the custom bike seat cover in order to make the riders feel more involved and promote the company and event.

Results: The bike ride was very successful for another year, and the bike seat covers were a hit. The seat covers complemented the rest of the day’s activities well, and people were thrilled about the gifts they left with. After a few months of using the cover to protect their bike seats, the winery saw a hike in registration for the next year’s event.

  • Flexible fit, long wearing nylon material with elastic band
  • Fits bike seats from extra-slim to extra-large
  • Protects from inclement weather, dust and sun-fading
  • Easy to store
  • Compact and lightweight for direct mail promotions
  • Extra-large imprint area, approximately 8″ long by 6″ wide
  • Production time: 3 weeks
Bicycle Seat Cover

The first Hawaiian Shirt Friday for 2015

Categories: EMT, EMT Summer Selfie, emteasy, fun
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Published on: May 29, 2015
The first Hawaiian Shirt Friday of the Year - 2015

Testimonial: Brian Stidham, Key Accounts Manager

“We have had several dealings with Brian over the past year. I can honestly say he is one of the very best reps we deal with if not THE best.  He is knowledgeable, extremely helpful, and best of all, quick to respond. I love the fact that if I send a communication to Brian I will hear back from him quickly. I do not get that kind of service from ANYONE in the industry.  Brian is a great guy to work with and I actually look forward to sending business to him as repayment of his efforts. Hopefully there will be a lot more business coming his way. Definitely he is the first guy I will call because I know he will take care of us.”

Chuck Porter, The Augusta Group

Brian Stidham

 

Tradeshow Follow Up by EMT President Steve Weinstein

Trade shows. For some a necessary chore; for others an exciting opportunity. My first trade show experience was in 1974 at the Sporting Goods Manufacturers Association show in New York City. We were new in the awards business and operating on a shoe string. There were four of us sleeping in one room at the Holiday Inn. Pizza and burgers cost three times our accustomed tariff. Sticker shock lurked around every corner. How much to carry my samples from the loading dock to my 10 foot booth? You must be kidding. Over $100 for a table? And I don’t get to keep it?

Today my budgets are a little more generous, but costs have increased exponentially. Budgeting is a key first step in trade show planning. If you don’t know what you expect to spend, you can’t know if the show was successful. EMT participates in a dozen or so trade shows in one format or another annually. The one thing that has not changed is the single element most essential to make the most of the trade show investment – Follow up. Boothmanship is important, an attractive booth is helpful and product knowledge is key, but one can do a merely adequate job of presenting at a show and still achieve outstanding results if leads are properly qualified and follow up is performed religiously.

You only know you’ve found it when you know what you’re looking for

Why am I here? That’s the first answer required in the quest for qualified prospects. The Promotional Products trade is unique among industries to which I have exposure. Ours is the one transaction in which my customer, the Distributor, cannot buy anything from me until he or she has already sold it. It is useless for me to greet attendees in my booth and attempt to close a transaction. My goal is to determine what type of customers the Distributor calls on and what applications she has for the products.

How do I get to be number 1?

This initial conversation sets the agenda for all that is to follow. A #1 lead is one who has clients that use my product and has an active project for which I can make a proposal. Less urgent grades are given to others who might be prospects in the future. Potential volume also is a component of determining follow up urgency and investment of resources. Notes, notes, notes. Write down what you talked about. Especially the prospect’s’ personal interests, kids, dogs, favorite meals when traveling and anything that will maintain the connection initiated in the booth.

Hound them unmercifully until I get an order

Well, not really. But almost. Fast, cogent and consistent communication keep our booth conversation top of mind in the clutter of trade show memories. Pertinent samples, virtual presentations and quotations make me stand out in a very crowded field. I am constantly amazed when Distributors tell me that requests made at a show go unfilled for weeks or months after an event. In this case not only does the early bird get the worm, the persistent bird gets the whole meal.

 

EMT President Steve Weinstein gives thumbs up

 

Testimonial: Brian Stidham, Key Accounts Manager

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Published on: May 21, 2015

“Working with Brian and EMT in general has been nothing but a pleasure.  During EME, Brian provided us with product samples and current info on new and underutilized products that have proven to be great ideas for a couple of my clients already.  Additionally, immediately after EME, Brian was able to get an emergency order of magnetic hat clips turned around for me in about 3 working days.  Since EME, I have spoken with Brian twice and have received additional, valuable information to show to my clients and prospects.  EMT has a great product line and have performed beautifully for us on both domestic and overseas products.”

Greg Rosner, Sr. Brand Management Consultant, BMP

 

Brian Stidham, Key Accounts Manager

Steve Weinstein, President of EMT & Ed Koehler, Vice-President/ Associate Publisher, ASI

asi, emt, emteasy, promo products
Steve Weinstein, President of EMT & Ed Koehler, Vice-President/ Associate Publisher, ASI
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